Events

Utah DMC Pt. 2 | Bill Slawski – Anchor Text, Phrase-Based Indexing and Semantic Topic Modeling

Bill Slawski has been performing deep research on Google since before I optimized my first title tag. As Director of SEO Research at Go Fish Digital, Bill has been influencing others with his blog SEO by the Sea since 2005. His research on Google patents and whitepapers attempt to help the community gain a closer […]

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Utah DMC Pt. 1 | Elli Bishop – Outreach from Scratch: How to Hire the Right People to Get the Coverage You Need

Yesterday evening, I attended the April 2019 Utah DMC conference, a monthly event for learning and networking among Utah marketing professionals. This month’s lineup featured Elli Bishop and Bill Slawski, two people I really could not miss the chance to hear from. Elli, because she has been a good friend and teammate of mine at

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