SEO Testing + Content
I build traffic & revenue with content strategy & SEO testing.
How I got started.
I’ve been working with in-house teams and unicorn companies to build content-led SEO programs that impact bottom-line revenue growth for B2B SaaS.
More recently, I’ve developed a faster methodology for SEO testing that uses tech + Google Sheets to scale traffic and revenue.
My experiments led me to realize that SEO testing was achieving the same effect that linkbuilding was intended to achieve (rankings & traffic growth), only SEO testing was faster, cheaper, and better.
Now, I focus on ways to make SEO testing scaleable and accessible to others.
Care to learn more about my work? Hit me up on the link below so we can connect! 👇
The biggest mistake that 99% of SaaS companies are making in their SEO strategies is under-investing in SERP analysis and ideation before pen hits paper.
– Something I said one time.
More things I’ve said.
How to Grow Traffic with SEO Title Testing [In-Depth]
What is Hidden Search Intent? How to spot it and optimize for it
Adopting CRO Frameworks to Thrive in High-Competition SERPs
Things others have said.
“Logan is one of those rare birds that has crazy practical, hands on experience, as well as a great understanding of business strategy, enabling him to connect the dots for where to find value. Working with him on advanced experimentation program work has shown me he’s diligent, hard working, fun, and most importantly crazy sharp. I’m constantly on the lookout for people to work with, I’d work with Logan all day every day.”
Ben Labay, Managing Director
Speero
“Logan is a true thought leader when it comes to SEO experimentation with a focus on speed and results. His approach to moving the needle via meticulous analysis combined with tactical, in the trenches experience is among the most lean I’ve seen so far.”
Nick Eubanks, Owner/Founder
FTF Agency & Traffic Think Tank
Things you want to say?
Let’s connect.
